ADVENTHEALTH | SURVIVOR BELL CHOIR “SOUND OF HOPE”
Client: AdventHealth
Project: Survivor Bell Choir “Sound of Hope”
The Project Review: Cancer wards are often gloomy and joyless places, but some days, hope resounds loudly, brightly marking a turning point for patients completing their last chemo treatment. The sound of a bell ringing symbolizes their victory over cancer. What if this sound could extend beyond a single moment? Survivors from across the AdventHealth system formed a united bell choir, comprised of individuals who had rung their own victory bells. This powerful initiative brings together cancer survivors to create an enduring chorus of hope and resilience.
“INSPIRE” :30 COMMERICAL
“SOUND OF HOPE” :30 ONLINE CONTENT
Creative Team:
Chief Creative Office: Matt O’Rourke
Executive Creative Director: Kevin Botfeld
Group Creative Director: Mindy Adams
Creative Director: Kevin Taylor
Senior Art Directors: Rachel Damond & Karlin Lichtenberger
Producers: Karen Burke & Sara Haun